Analysis report on the development status and development trend of China's apple industry in 2022

Analysis report on the development status and development trend of China's apple industry in 2022

An overview of Apple

Apple is the most common fruit, belonging to the Rosaceae apple subfamily Apple, its tree is a deciduous tree, the leaves are oval and serrated. Apples are usually red, but also yellow and green. They are crunchy, sweet, and rich in vitamins and minerals. They are known as the top four fruits in the world. At present, the apples on the market can be mainly divided into Fuji series, Marshal series, Jonagold series, Gala series, Golden Crown series and so on.

2. Apple Industry Market Analysis
In 2021, the national average material cost of apple production is 2,245.63 yuan/mu, up 4.14% from 2020; the average labor cost is 2,373.44 yuan/mu, up 2.45% from 2020; the average cost of production management and other expenses is 554.26 yuan/mu, An increase of 3.45% over 2020.
Chinese apples are dominated by red Fuji, whose production accounts for 65% of the total apple production. The area and output of Fuji in Shandong, the main apple-producing province, accounted for 70.2% and 76.2% of the province, respectively. The proportion of Fuji varieties in other main apple-producing areas such as Shaanxi, Beijing, Henan, Hebei, Gansu and Shanxi also accounted for more than 60% of the total apple production. In addition, many fruit regions (Shandong, Shanxi, Shaanxi, Liaoning and other provinces) have begun to attach importance to the cultivation of varieties for processing (Granny Smith, Ruby, etc.); the main apple varieties are further developing regionally.

The export volume of Chinese apples is significantly greater than the import volume. China is one of the important apple exporters in the world. In 2021, the export volume of Chinese apples will be 1,078,300 tons, and the export value will be 1,431,942,500 US dollars; the import volume will be 67,800 tons, and the import volume will be 150,350,000 US dollars.

3. The future development trend of the Apple industry
"Internet +", big data, cloud computing and other modern information technologies enable the leap-forward transformation of the real industry, and Internet marketing models such as fruit e-commerce platforms, fruit APPs, live streaming, topic marketing, and search engine optimization are constantly iteratively updated. The integrated fruit industry logistics model of "+e-commerce" is being built at an accelerated pace. Dual-circulation models such as "physical store + e-commerce", "supermarket + e-commerce", and the whole industry chain model of "fruit farmers + fruit industry groups + consumers", The "e-commerce + family orchard" straight-chain model is deeply integrated with the apple industry and accelerates development, helping to connect the production and sales of green, high-quality, and featured products in rural areas. Second, the digital fruit industry and the smart fruit industry continue to lead the new frontier of industrial development, promote the development of the apple industry, integrate more digital technologies into the entire industry chain, and more efficiently realize the platformization of agricultural materials, agricultural technology, and agricultural business. , chain and social services.
In the future, the import of apples in my country will increase greatly, the domestic economy will adjust, and the growth rate will slow down. In addition, the number of various kinds of melons and fruits in China will increase sharply (in the past five years, the annual increase of melons has increased by 3 million tons, and the increase of fruits has increased by 8 million tons) in the next 3-5 years, It is expected that the scale of apple planting in my country will stabilize, and the total output will grow slowly; consumption will maintain a low growth rate, and processing will increase steadily; imports will increase rapidly, fresh fruit exports will decrease, and juice exports will increase.